The Trade and Channel Strategies conference is an annual beacon for industry leaders, providing vital insights into the biopharma and healthcare sectors. The 2024 event promises to be no different, with a dynamic agenda poised to reveal cutting-edge strategies and technologies that will shape the future of trade and market access. For trade directors and market access professionals, this conference is an essential opportunity. Whether you’re a seasoned expert or new to the field, consider this your guide to the exhilarating experiences awaiting us.
Join the Claritas Rx Team at the Conference
The Claritas Rx team will be exhibiting at this pivotal event, scheduled for December 10-12, 2024 at the W Philadelphia. Visit our booth to connect with us and discover how our AI-driven solutions can boost fill rates, enhance therapy adherence, and provide critical analytics for developing a competitive trade and channel strategy.
Harnessing Data, Technology, and AI in Channel Management
This conference presents in-depth discussions on channel strategies, market dynamics, and innovative pharmacy and distribution models, enriched by insights from industry thought leaders. A key theme we are eager to explore is the transformative role of data, technology, and AI in enhancing channel management. These tools are indispensable for streamlining distribution processes, improving efficiency, and enhancing patient outcomes. Continue reading to discover key sessions that will explore this topic thoroughly.
Day One: Technological Innovations and Channel Strategy
Day One features an agenda packed with informative and inspiring sessions. It begins with a keynote address focusing on the critical developments of 2024 and strategic outlooks for 2025. Attendees will gain a comprehensive understanding of the current reimbursement landscape, highlighting crucial changes, challenges, and opportunities.
Among the most anticipated sessions is “Pharmacy Evolved — Aligning Commercialization to the Changing Pharmacy Channel,” presented by Tom Doyle, Senior Vice President of Sales, Chief Customer Officer for BioPharma Services at Cencora. This presentation explores how traditional distribution methods adapt to technological innovations and introduces creative strategies that new channels use to enhance the patient experience, from prescription to delivery and beyond.
Day Two: Data, Technology and AI-Focused Sessions
Day Two dives deeper into the realms of data, technology, and AI, building on the engaging conversations from Day One. Choose from four specialized tracks, each offering a unique focus. Trackf three will spotlight data, innovation, and analytics, showcasing the remarkable opportunities these advancements present to the industry.
Chris Rocco, Senior Director of Market Access Data, Reporting & Analytics at GSK, will lead the session “Unlocking the Power of Your Data — Demystifying and Mastering Data Management.” This presentation will delve into the pivotal role that reliable, high-quality data plays in making informed decisions. It will provide strategies to master data management, ensuring competitiveness and maximizing your data’s potential.
The Data, Technology, and AI track will feature captivating sessions all day, delving into AI applications for channel insights and Rx-to-OTC transitions. The event will conclude with roundtable discussions on topics such as 3PL vendor relationships, healthcare partnerships, and women in trade.
Day Three: Trends in Digital Health
Day Three promises to blend insightful discussions with groundbreaking perspectives on digital health. Starting at 9:45 a.m., Shefali Shah, Global Vice President at MindMaze, will present “Reflections and Innovations on the Evolution of Digital Health.”
In this session, gain insights into the latest trends in digital health, explore healthcare partnerships, and understand how providers are adopting digital tools. Be ready to delve into comprehensive care models revolutionizing care for aging populations.
Conclusion
We eagerly anticipate Trade and Channel Strategies 2024, a key event for Trade Directors and Market Access Professionals. With several sessions focused on integrating data and technology, we expect to gain invaluable insights into using these tools to enhance patient outcomes and excel in the biopharma industry. The conference promises to uncover innovative strategies and advancements, equipping attendees with the knowledge needed to thrive in an ever-evolving landscape. We are excited to be part of this transformative experience!